Search engine optimization, used to improve your search engine ranking, is based on improving the content visibility and creating high quality content. If you are struggling from low traffic despite your internet marketing efforts, you can outsource SEO to increase your site visitors or develop your own service as an SEO reseller.
43 percent of small businesses put 6 or more hours into their social media each week. That amount of effort can easily be turned into investment in better search engine rankings through natural search engine optimization. If you have any service or product for sale on the internet, you cannot make those sales without increased visibility online. That is especially critical since nearly 90 percent of U.S. internet users do some browsing and research online. Continuing that trend, more than 50 percent of all U.S. retail dollars spent will be influenced from online marketing by 2016. By introducing the same level of service to other clients, you can integrate a new income stream without the additional overhead.
If you lack the expertise in house or cannot devote the additional time, you would be well served to outsource SEO. Finding the right SEO firm does not have to be difficult, in fact you can research reviews on various third party review sites. You should look for the different SEO firms that have consistently increased client traffic and that come well recommended. Those are the same firms that can provide Seo reseller packages to you for your clients.
Besides increasing your traffic and improving your high search engine rankings, you want to find a company that has a well documented record for customer service. Since there is a lead time to achieving improvements in your google rankings, they have to provide extensive feedback and status reports to insure that they are doing what they promised.
When you settle on several SEO providers you can begin to dive into their record and case studies at a finer level of detail. You are looking for companies that have maintained client relationships for a substantial time period, since this can be an industry where clients and providers have a short history of working together and shopping around different offers.
Finally, you should request a walk through of their reporting structure with an account executive. This is where you will be able to see the details of their progress and to assess future opportunity.