This year, according to Gartner, there will be approximately 15 percent of the Fortune 1000 companies adopting and using virtual assistant software to increase customer experience and to streamline conversions. The Codebaby intelligent virtual assistants can walk potential customers through various question and answer scenarios or even assist with sales related questions and tasks. By using a virtual agent from Codebaby Studio, you can begin to enhance customer retention and loyalty without the need for a live agent.
Just looking at one type of industry, healthcare, an intelligent virtual agent can be a godsend for the approximately 62 percent of employees that apply online for their health insurance. As the laws, guidelines and features of different benefit plans evolve, it can be overwhelming to make the right selection. Using an intelligent virtual agent will allow you to guide customers through the various selections and analysis necessary to create the perfect health care plan.
Intelligent virtual agents are used in a multitude of industries such as online learning and ecommerce. They definitely are not limited to healthcare, in fact, there are approximately 1.4 million virtual agent or assistant conversations across industries and websites daily, per a 2011 Forrester report. Think what that represents in employee hours if the customer had to connect to a live agent.
The virtual agents also serve as a conversion optimizer to your online sales funnel. Instead of sending visitors to an FAQ page, you can walk them through any kind of process or Q and A session to get them over their fears. If you find that visitors are dropping off during a particular portion of the sales funnel, that may be your critical point to use an intelligent virtual agent. Just increasing your conversions by the smallest factor can begin to represent huge dividends on your bottom line.
I always wondered how these avatars were able to answer questions. I assumed it was a human being on the other side, but setting up a virtual guide is even better.